Bare with us for 4 more days as we put the finishing touches on our foundation. And yes, part of that foundation resides right here and the words here will be read many times for many years. Less by domainers and more by end users. The "Bleacher Seats" I have talked about are now turning into box seats. On the record for the record! If you are too busy to read this, find the time. I promise you it is that important. I promise you the more you look, the more you see. Many of you will know this. Many of you will not. Everyone will understand it even more in a few minutes.
It’s obvious once you see it.
But many don’t see the ‘way forward’ in front of their face DAILY for YEARS
BY Danny Welsh, JointVentures.com
I’m not the best or most recognized joint ventures specialist in the world in 2013, but a domain name lease deal and partnership with Rick Schwartz to operate JointVentures.com WILL give me a chance to grow INTO that in 10 years if my ambition is that big. We’ll see how things unfold.
So I hope folks that consider themselves “domainers” will forgive my bluntness here but a domain of CATEGORY.com quality will RARELY if EVER earn what it could in the hands of someone that is a domainer first and an entrepreneur in a specific category of business second.
CATEGORY,LLC with “category” resources, experience, contacts, passion, products, services, ideas ETC is a better operator of Category.com than Mr. Domain Owner and his portfolio of hundreds of domain names sitting around earning nickels with the potential for millions buried underneath could EVER BE.
THIS WILL HOLD TRUE EVERY SINGLE TIME.
I’ve said it before and it bears saying as many times in as many ways as is necessary to reach John Jones, CEO, with the message.
Because for the most part, the most
valuable domain names aren't
in the hands of a company dedicated to making that domain name alone a part
of a great business, you have MISSED this opportunity . These ASSETS are "parked" in rows of hundreds of BEAUTIFIL CARS sitting on the showroom floor “for sale”,
and no one who’s interested can even get a test drive!
If you believe as I do that that above paragraph is true…
And you believe that intrinsic earning asset VALUES will follow historical parallels of increasing PRICE for the BEST OF THE BEST such as the real estate BUSINESS analogy I gave here: LINK
Or the baseball BUSINESS analogy I gave here: LINK
Or the oil BUSINESS analogy I gave here: LINK
Then whether you call yourself a “domainer” or a business owner, you MUST understand that to say that a domain name can only be “parked” or “leased” or “developed as website” is incredibly short sighted, a simplistic definition and frankly incorrect.
“Development” is webmaster talk. The guy or gal whose company is the highest and best use of ANY of the best generic .com domain names in the world likely doesn’t know HOW to build or develop a website because he hires the specialists that can do that. Even if he can do it, he hires someone else.
The guy who knows WHY to do something pays the guy who knows HOW in capitalism.
At a certain level of domain name ASSET valuation, “website development” as so many “domainers” talk about it is IRRELEVANT in my opinion -- and that of Rick Schwartz if I’ve read him correctly.
The highest and best use value of a domain name ain’t ultimately
about only the WEBSITE you put on a domain name, folks,
and it never WAS…and it never will be.
It’s about the BUSINESS that
can best occupy that premium space,
and that business’s products and services that can be sold to
real customers for a real exchange of value.
For every PalmSprings.com BUSINESS developed by a “domainer” that gets it right as an entrepreneur to make that great domain name just simply a PART of a GREATER BUSINESS, there are dozens of eRealEstate internet properties in Rick Schwartz’s portfolio alone that COULD be a PalmSprings.com success…if it were in the hands of the right company (and that company is emphatically not Rick Schwartz, LLC) with the right person in charge (and that person is emphatically not Rick Schwartz, the domainer).
And for me, personally, getting a full understanding of the true intrinsic VALUE of premium category dot com domain names (as opposed to the PRICES of sales we all see catalogued by Ron Jackson and others who serve the still NASCENT domain name industry with their reports)…my education in learning this stuff has hinged on the obvious-once-you-see-it parallels and analogies I’ve been sharing in these blog posts to help the BUSINESS OWNER of 2013 see what the DOMAIN KING already saw in 1994.
What do I mean by
Do you see the way forward in that logo on the left?
Do you see the arrow? Most don’t until it’s pointed out to them.
Many people see that logo multiple times per week on Fedex trucks and on Fedex TV commercials and on Fedex brick-and-mortar store signs…and they’ve never seen the “way forward” hidden in plain sight.
When it comes to the MASSIVE difference in value between PunchBowl.com and MyPunchBowl.com, or MadeUpBrand.com vs. MadeUpBrand.net, 90% of business owners don’t yet SEE what the smartest entrepreneurs who are also “domainers” have seen for YEARS in plain sight.
When it comes to the 1000x difference those who’ve been investing in an ASSET class for 20 years know exists at the highest levels between an asset www.GENERIC.com with the standard domain name extension that will give you so many benefits that MAKE YOU MONEY vs www.GENERIC.crap commodity for $8.99 with a made-up domain name extension that will cost you money every day even as you grow your business…many entrepreneurial business owners in the MAINSTREAM of 2013 that are just getting their feet wet and taking their brick and mortar stores online to compete simply do not yet “SEE IT”.
They don’t know what Rick Schwartz knows. What “the 500” knows. What most every long time reader of this incredibly wisdom-filled blog-- increasingly becoming less a living room for the few who know and an auditorium for the many that don’t-- has known for years.
They who are totally NEW TO THIS INTERNET BUSINESS STUFF don’t yet SEE IT.
YET they know they sure as hell found their way here to this crappy looking blog
after following the Yellow Brick Road from a domain name like Wholesaling.com or FinancialConsultants.com or hundreds of the other best domain names in the world…
ending up on JointVentures.com and finally SEEING IT.
Now they’re scratching their head and only after they know what they want to BUY (the domain name they first typed in to visit itself) are they going to a search engine and doing their due diligence and finding themselves here and wondering, is all this for REAL?
Yep. It is. And starting 2/1/13 the focus for Rick Schwartz and for Danny Welsh and for the team we are building will 180 degree shift. People will claim differently but the last few weeks of us launching JointVentures.com ain’t simply about convincing “domainers” to do business with us, and never was.
The end users are reading this news increasingly too. When they do, the smart and ambitious ones are going to SEE IT FIRST. How real it is, how raw, how undeniable. What we already see and Rick Schwartz saw 20 years ago. Just like if that was the first time you saw the arrow and the way forward in the Fedex logo, in the future YOU won’t be able to NOT see it.
Increasingly this next few years, once the mainstream of business around the world knows the difference between an $8 domain and an 8-figure domain…they won’t be able to NOT see it.
The biggest question for you if you’re a business owner who followed that Yellow Brick Road is if YOU will SEE IT first in time to get your hands on a multi-million dollar asset for $xx,xxx per year…before your competitors sign the long-term domain lease/license contract and send their money to Escrow.com first.
So please, by all means…Do your due diligence. But do it fast.
In 3 years the cars on the showroom floor will simply be gone, on the road, with a DRIVER at a great company in the front seat of each propelling forward at 200MPH with the wind at his back.
Take too long to make the decision to grab this advantage, and never again will you have an opportunity to drive a Ferrari that makes you money and increases in value for the price of a Nissan.com that will cost you down the road when you simply should have grabbed the keys and said “Let’s Go!”.
Offering test drives…