This week there has been a lot of talk about some recent research showing that domain traffic converting 2x that of search......to that I say NONSENSE!!
After 12 YEARS they finally figured out domain traffic is better and then everyone swallows THEIR numbers. Are you guys NUTS? Have you lost your minds? Targeted traffic on items that can be sold online and is matched up to a website that can actually close that sale run at the rate of 3X-5X at a MINIMUM.
So just because they finally realize that the numbers are “SURPRISING” does not mean they fully get it. They are underestimating but at LEAST after 12 YEARS they recognized what others recognized over a decade ago. So save your applause until they REALLY get it. But it is a FIRST STEP to understanding the POWER of a domain name with type in traffic. Read more about it at the the blogs below.
Have a GREAT day!