Let me start with my "Update" in yesterday's post.
UPDATE!: In the past 24 hours I have seen 2 high profile incidents where on TV they did not send their viewers to Twitter or Facebook but instead are promoting their own WEBSITE! We may be at a watershed moment. People got the message about controlling their own destiny!
I continue to see commercials and I am seeing social media links that are GONE and replaced with their domain name! This is a BIG deal! It is widespread and spreading very fast.
As many of you know I closed my Twitter Account last December and soon after I did the same thing with Facebook. Why? One word. TRUST! TRUST! TRUST! I no longer trust these platforms in any way, shape or form. These platforms can ruin your life as fast as you can post something that offends somebody.
I experienced it first hand. Threats of violence and worse. If you hit a nerve, watch out! But the way that society is now designed your social media is part of your credit. Part of your job application. Part of everything you might ever do!
But now back to business. They relied on these platforms to open shops and do business and customer service. That was plain IDIOTIC! It's one thing to make a contact on social media but the first thing folks should be doing is directing them right back to their website to help them with whatever they need.
Businesses work so hard to be cool so they bought in to the Social Media nonsense. Then they watched as many got bitten and others were put out of business overnight on the whim of some MORON working at one of these companies. Their stocks are down for a reason. What's coming is going to be ugly for them.
Please pay attention to TV commercials and magazine advertising. The shift and the speed of that shift is stunning. They seem to finally get it! Putting a businesses destiny in the hands of third parties like Twitter, Facebook, and Google is simply insane. Especially NOW with what we have all learned this year.
Whether that helps to ignite domains again is unclear. Why? Well, they already own their domain, they just did not promote it or use it in the correct way. Then biggest opportunity in domaining is with companies upgrading their domains to something more prime. Big sector and big money!
This is a perfect example of why you need to pay attention on a daily basis. When things change, it may take a long time, but when that change actually happens, it happens very fast!
So look at the TV commercials and you will see social media links are GONE and replaced with their domain name. THAT'S a GIANT LEAP towards the right direction!