Morning Folks!!
You know I am an iPad fan, but today should be a small illustration of what is to come. 'The Daily' App will be available at noon Eastern time TODAY at the App store.
360 degree Photos. Video, Print and interactive. I am watching the news conference. This is an amazing new development and another stake in the heart of traditional media. They have also made it profitable. To buy what you see. Sport. This is a wow! This is another HUGE moneymaker.
I have not seen it yet, but I believe this is a BIG deal and another game changer in a series of game changers we will be seeing from here on out. It reminds me of the day USA Today came out. They all said it would fail. But I liked the format. It was easy to read. It was colorful in a sea of black and white. I became a fan.
Have a GREAT Day!
Rick Schwartz
Update: Now that I have downloaded it and used it a bit I would say It will have to have some real identity and some compelling and unique content to be as big as I thought. I could see it could be good locally and depends how it evolves. But I have to agree with what has been posted so far. Yawn. But that does not mean I will dismiss it quite yet.
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