Talk about a SCATHING article about the new gTLD's. this baby is a blockbuster!!! How many of these "Weddings" are going to end up in death as they die on the vine? Or, maybe open up shop and be served with 100 or 1000 different lawsuits claiming this or that and as a corporation you are compelled to answer each and every one of them? How do you spell "Can of worms"? Well here is a batch jumping out of a can just as we are getting to the altar.
Mike Berkens uncovered a WHALE of a story by the NY Times yesterday and I am compelled to post about it here as well. It is stunning. It is a rebuke of what is to come. The Clusterf*ck as I have been describing it since day one. But Clusterf*ck sounds mild when Ester Dyson says it is "contributing nothing" and others use the keyword CONFUSION! Gee where have I heard that word before. Confusion. Let me think. Maybe 100 posts of mine!
"The proliferation of these suffixes seems fraught for both consumers and companies. It has the potential to confuse online searchers: .car or .cars? baby.toys or toys.baby? It could also prompt companies, at great expense, to register bunches of new brand sites defensively as a way to pre-empt cybersquatters, spoofers and fraudsters."
Some technology veterans and trademark experts view the domain expansion as largely unnecessary.
“You are creating a business, like derivatives on Wall Street, that has no value,” says Esther Dyson, a technology investor who served as the founding chairwoman of Icann. “You can charge people for it, but you are contributing nothing to the happiness of humanity.”
She went on to say, “You are creating a business, like derivatives on Wall Street, that has no value,”.
THESE ARE VERY STRONG WORDS COMING OUT. Taking a stand like this in public is not an easy thing to do. She is courageous for saying them and it would be even more courageous to heed them.
And perhaps the biggest warning comes from professor, Jacqueline Lipton, from University of Houston Law Center.
“The Internet address oversight body may not have considered deeply enough the larger linguistic and societal ramifications of setting off a land grab for new virtual real estate like .love or .home “It’s a private body, that is dabbling in this very delicate balance of commerce and expression online that is fraught with pitfalls.”