Published for the record.
No question that this has been a working summer for business in general. Huge mergers and acquisitions. Big deals being done after 5 YEARS of stagnation. Business is moving again. The bulls are back and things are happening.
Howard and I are positioning T.R.A.F.F.I.C., the show that MEANS B.U.S.I.N.E.S.S., as the Intersection of all the domain-related shows to come. The
shift will be moving away from ICANN meetings as they become less relevant and towards the entrepreneur. The focus then becomes marketing and sales and not legislative.
This will spawn all types of splintered meetings, self promoting events and small groups and that makes doing business expensive and time consuming.So with that in mind and hundreds of gTLD's coming into existence that will require extreme marketing, Howard and I are proud to announce our 2014 and 2015 T.R.A.F.F.I.C. shows will be in a hotel that can handle the volume and size of what is coming.
T.R.A.F.F.I.C. has been the hub for TLD rollouts for many years. Whether it was .mobi, .me, .co or .xxx, each found great success at TRAFFIC and each were able to parlay that exposure into even bigger successes. And that does not even mention the overall sponsors we have had over the years and the success and growth they have enjoyed. Each sponsored for multiple shows and T.R.A.F.F.I.C. was THE turning point.
1. DomainSponsor came to TRAFFIC and did a years worth of business in 3 days. T.R.A.F.F.I.C. helped transform their company.
2. TrafficZ and Company was our second sponsor. Rolled up to Las Vegas in an old van and left as the top dog. T.R.A.F.F.I.C. helped transform their company.
3. Skenzo was our next sponsor and they too rose to the top. T.R.A.F.F.I.C. helped transform their company.
Anyone that has stepped up to the plate at TRAFFIC has been able to lead the pack. We have a track record of success and it is contagious.
With the GLUT of new extensions coming out, T.R.A.F.F.I.C. will become more important than ever. Why? Because those gTLD's that think they can survive and thrive without the support of the domain investing community are going to find out pretty quick how hard it is to sell one domain at a time to end users and all the overhead.
I have no doubt that several of the 1900 new gtld's will break out. But those that do will be the ones that the domain investment community and attendees of T.R.A.F.F.I.C. embrace. YOUR JOB is to show them why they should be embracing yours.
And the one that is most confident, will join the others on the list above and the HISTORY that goes with it.
In 2014 and beyond, we will have outgrown the current venue as you will see in October. So we decided to move T.R.A.F.F.I.C. a little south in 2014 to the WORLD FAMOUS Fountainbleu Hotel in Miami Beach.So with the Fountainbleu in the East and The Bellagio in the West, T.R.A.F.F.I.C. is setting the stage for great expansion that is coming to the Domain Industry.
We simply provide a common intersection, a hub from which all can benefit, and by keeping the bar high, promotes very serious business and INTEGRITY.
T.R.A.F.F.I.C. MEANS B.U.S.I.N.E.S.S. because we take advantage of a formula that has been working for a decade when that 2014 show takes center stage. Howard and I get out of the way and simply facilitate your success.
That's not all, we will have some more exciting news over the summer as we gear up and expand. New faces joining and helping T.R.A.F.F.I.C. including Adam Dicker that I will tell you about soon.
If you have been reading my blog you know I have been saying the worst of the economic crisis is behind us and the market has turned. Business is back!
Rick and Howard.