Rick Schwartz wants to Sell the Domain Industry to Microsoft for $8 Billion. Part 2

Morning Folks!!

If my numbers are too low, just lmk. I just needed a
starting basis. Want more, I’ll plug it in. Think I should have it a little
less, I can do that as well. It’s numbers. Numbers. The rest is all bullshit.
If I can’t get 60 minutes in front of Microsoft, not a problem. I have ETERNITY
and the WORLD right here, right now! I no longer have to be there, I can be here and make a pitch. And so I have and so I will. It's also to the industry as well. I have watched billions pissed in black holes and blue sky's and they laugh at this. Huh? It is crazy to believe something based on numbers when you can do business with clowns and magicians that can make money disappear.

Monopoly?? I don’t think so. Just would own the most prime
category killing domain name business in the universe. That is a foundation
that does not get washed back to sea each day. It stands strong regardless.

So here is how I see the pie split. Add your name and dollar amount. Minimum is $10 Million inTOTAL Valueand included must be at least one domain with a high 6 or 7 figure value.

Note to Stephen Douglas. The seller is the ultimate appraiser as he is the only one that can pullthe trigger to do a deal. It is his decision. Nobody can force him. Circumstance might, but even then, some go down with the ship. Stephen, that should answer the question you posed months ago. I have thought about it. But today the answer appeared and for me, this is it. You can't force the seller to sell. But a bargain price can force a buyer to buy. Make sense?

Again, If my numbers are too low, just lmk. I just needed a
starting basis. I am not here to tell you what your number is or should be. Give
me the one you would walk away and into the sunset. These are simply my guesses bases on assumptions I devised in my mind. Some are way off high or low. I just pulled the first names that came to mind so this is far from a complete list. Don't shoot me if I omitted you. I omitted almost everyone. lol

Kevin Ham $350,000,000
Franky $500,000,000
Scott Day $450,000,000
Lawrence Ng $350,000,000
National A1 $300,000,000
Larry and Ari $200,000,000
Rick Schwartz $150,000,000
Mike Berkens $150,000,000
Xedoc $150,000,000
Roland $200,000,000
Lonnie $100,000,000
Castello Brothers $150,000,000

Demand Media
Parked.com (Domain Inventory)

The joke will be when the domains are worth $80 Billion and that schmuck Schwartz was trying to sell us out for a paltry $8 Billion.

Have a GREAT Day!
Rick Schwartz

19 thoughts on “Rick Schwartz wants to Sell the Domain Industry to Microsoft for $8 Billion. Part 2

  1. Tim Davids

    Rick, I was thinking about this last night while reading about the CLOSURE of Geocities by yahoo. Do you know how much they paid for it?
    3.5 Billion.

  2. Rick Schwartz

    $3.5 BIllion for a bag of smoke that evaporated in just a few years. And they want to laugh at me for this??
    Alta Vista is all I got to say to that. Let’s see if we can count all the billions they pissed away on companies that ended up in the gutter? Worthless with shareholders holding the bag while others pull off little”Madoff’s” that just are under the radar or nobody cares.
    Most in the corp world are allergic to numbers. I am just allergic to bullshit. See they are held prisoners to a spreadsheet that has no gut, no intuition, no understanding of the market and human nature. No understanding how things will unfold in 20 YEARS not 20 MONTHS. That is a huge difference and if they don’t recognize it soon……..

  3. michael todaro

    on a more serious note… why doesn’t bing simply test the fact that people would be more receptive to their ads if presented after they had typed in something they were looking for and didn’t find it rather than blowing 100 million on Tv ads trying to look cool or is it spelled cuil (whatever happened to THAT?)

  4. rjb

    It gets more interesting when you start putting up names and dollar figures. Even though it isn’t likely to happen, just imagining the whole scheme is fun on it’s own.

  5. AlanR

    Rick, you and I usually agree on most things but I don’t like the idea of one or two huge companies basically controlling the internet. Lets say Microsoft bought the whole lot. There are already lots of people who don’t like MS and in time, people would rebel by not going to any MS controlled sites because if you know human nature, people don’t like being controlled even though unconsciously, we are already controlled in many ways. We would be selling the internet short by more or less”dumping” all those premium domains under one umbrella and since most of the domains that are desired are dotcoms, that would eventually hurt that extension. The value would go down, not up. And when all the good domains are off the market, then people would be looking for another extension to be the most popular and those prices would go up. As much as I would love to sell some of my domains, I would rather sell a few here and there to the end users like all the mom and pop shops that are still going online all the time. There are some I want to keep to develop. The internet is about freedom and variety, not control and we would lose a large portion of that if we let big companies that already control too much of our lives take a bigger piece of the pie by controlling what we see and buy.

  6. Yaron

    I’ll say it again. Good luck!
    My portfolio will be worth much more after you’ll remove all the liquidity off the market…

  7. Joe Saladino

    Joe Saladino $100,000,000 at http//www.internetfirm.com
    Although you have pipe dreams! The government would NEVER allow such a monopoly etc….!

  8. Howard

    Are we talking about ALL domains including the ones developed into web sites? How about mini-sites? Are they included in your formula? What about the nonsense ones that have no meaning and will never monetize?

  9. Stephen Douglas

    Hi Rick,
    Thanks for the direct note to me in your article. I got a lot of calls on that… and before I heard what you said, I was hoping you weren’t sitting me on the coals!”Hey Stephen! Rick mentioned you in his blog article!” *heart skipping a few beats* …”but it was good!”
    I understand it IS the end user who pulls the trigger on a domain sale. But isn’t it true that the trigger is pulled when the hunter/shooter understands his/her sights are locked on the proper target, and why they’re shooting at it in the first place?
    My longtime goal has always been to teach the”hunters”(end users) to shoot the”meat” (generic domains) when they’re hungry, not plink away at tin cans and bottles (traditional advertising) that waste ammunition. Educate the businesses on”what to shoot”, and they’re your potential buyers.
    That’s what you’ve done, Rick. You’ve shown the big game hunters where the rare Bighorns are… and they’ve all come away with”Trophies”. So think of yourself as a”Hunter’s Guide”! (apologies to the vegans and anti-gun people).

  10. Altaf

    What Rick could visualise we fail there. Certianly he studied well before posting such an idea!

  11. Chris

    Why limit it to Microsoft? Google would be another good target to consider. Perhaps also a mix of the old media firms combining to finally get a clue with the internet and acquire a strong web presence – they desperately need to for survival.

  12. Abe

    “to grab the biggest piece of market share you can buy for the bucks and at the same time take the best most potent traffic away from the competition and secure the future”.
    You made some very important points. I would like to further discuss with you. Please contact me.

  13. Greg

    I find that even professional domain appraisers frequently have no idea what makes a domain implicitly valuable. Your statement, Rick, touched on it and was closer than most come so it put a smile on my face :)
    “The seller is the ultimate appraiser…”
    Most people don’t realize this simple fact :)
    In actuality the seller doesn’t appraise a domain as much as he controls who owns it and for what price it can change hands at. Obviously. The true value of a domain can only be determined by accurately predicting the domain’s ability to make its owner money under its employed business model in comparison to other domains. Since business models vary, so do the value of domains to their perspective owners – which is a main reason why domain evaluation is so specific and therefore speculative. Some domains lend themselves to better, more efficient, or a wider range of business models which is what truly separates their value and makes their evaluation much less speculative.
    Apologies if I am reiterating views that everyone already understands. I am quite tired of people (even those in the industry!) not evaluating domains properly and with your inadvertent prompt Rick I thought now would be a good time to set the record straight. I have read some of your blog Rick but not all. Your perspective is refreshing in an industry I have found to be filled with people with absolutely no clue. Well I guess most people don’t have a clue anyway. After all, where is Microsoft?


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