My Personal Picks for the Upcoming T.R.A.F.F.I.C. Auction in Fort Lauderdale

Morning Folks!!

After reviewing thousands of domains I am going to list my personal picks. The ones I think have the best chance to sell based on those domains submitted. First I want to thank everyone that submitted domain names. With the exception of the 'Guaranteed Placements' (Which we won't reveal) I picked each and every domain in the auction. I did it in the following manner.

I started with the left column which listed all domain names. When I saw a domain I thought had value, I would look over to the right column for the reserve. If that number was a number that a domainer could be attracted to, it made it to the next round.

I repeated the process. That eliminated some domains as others were just better values and had a better chance at selling.

I then repeated the process again with the remaining domain names. This time looking for bargains that would automatically make it in the auction. A bargain means many people will come in the room targeting that specific domain name. Each will have a number in their head as far as value goes. Then the games begin. THAT is why folks are about to witness an exciting auction with loads of bidding because there are so many bargains. The proof will come when we look back.

So my pick for the auction.....nearly every domain in it as I selected about 90 of the 120. I want to tip my hat to the guys that paid to play. Each of you were a pleasure to deal with and you believe in your asset at the level you set and are out there spreading the word. Contacting end users instead of talking about it. Taking destiny in your own hands.

This is what I call a 'Combustible' auction. What does that mean? It means there is a plan, there is a detonator, there is a stew of ingredients, and if those ingrdients work well with each other, BOOM! get out of the way. I can't do it alone. I needed the domains, I needed the audience. I needed a credible venue with a date and time certain. Now it is up to the attendees as it will be them that detonates my plan....or not. My job was to tempt them as many times as possible with valuable domains at domainer prices where end users were not the target.

And for all the naysayers, let me just say that your collective portfolios don't equal our auction list. So crowing and naysaying is just insulting the owners of those domains and some of them may even be your 'Friends'. So what's the point?

Good luck to all the buyers and sellers. October 18th 2PM Ritz Carlton Hotel, Fort Lauderdale, Florida.

Let's get ready to RUUUMMMMBLLLLE!!!

See the action LIVE RIGHT HERE!

We'll have an app for you to view on your iPad or iPhone.


Rick Schwartz

Peter Dengate Thrush, Former Chairman of the Board of ICANN to Speak at T.R.A.F.F.I.C.

Morning Once Again Folks!

Things are moving fast and very fluid right now. We don't stop working until the show is on and even then we just try and keep adding value for those attending.

We would like to announce that Peter Dengate Thrush, Former Chairman of the Board ICANN 2007-2011. Now Executive Chairman Mind and Machines will be joining the conversation at T.R.A.F.F.I.C.

Peter does not come without controversy but once again we go right to the source as we discuss the future with gTLD's. Special Thanks to Mike Berkens for getting us in contact with him.

I want to take a moment to thank and to recognize all the speakers this year at T.R.A.F.F.I.C. Each show I ask some of the most prominent folks in the industry to get on stage and be part of the show. They unselfishly give of themselves, prepare their comments and add value to everyone that attends.

Most everyone in the industry has walked across our stage at one time during our 22 shows. We like when folks share what they are doing, how they are doing it and what they see coming our way. Some of the brightest among the brightest. 30+ people that know their stuff. So a heartfelt THANK YOU from Howard and myself.

Josh Metnick
Bill Karamouzis
Mike Berkens,
Monte Cahn

Tim Schumacher

Jothan Frakes

Peter Dengate Thrush

Scott Cleland

Frank Schilling

Adam Dicker
Michael Gilmour
Tim Schumacher
Rick Schwartz

Roy Messer
Dr. Chris Hartnett
Michael Mann
Gregg McNair

Stuart Lawley

Ron Jackson

Richard Swerdlow
Greg Balestrieri

Joe Melville
Warren Royal

John Ferber
Scott Richter
Larry Fischer
Ari Goldberger


T.R.A.F.F.I.C. Auction to be Streamed Live!

Morning Folks!!

You may not be able to bid online but you sure can catch all the action Live from The Ritz Carlton next Tuesday at 2PM. Auction to start at 2:15PM

View the live auction RIGHT HERE!


Rick Schwartz

T.R.A.F.F.I.C. Starts Today! (At least for Us) See Ya Soon!

Morning Folks!!

As the core of the domain industry is getting ready to board planes, trains and cars from as many as 15 different countries and throughout the USA, Howard and I and the rest of the crew begin T.R.A.F.F.I.C. TODAY in anticipation of your arrival.

10 months of preparation now comes down to hours. And even as we wind down, we are still adding value. Still working to make the show even better. Doing anything and everything to make sure when you leave you know you experienced something very special. And if you sat at home, you will also know you missed something very special. While we never share the attendee list, I can tell you this year the biggest and the best are there in a big way.

On Saturday some 100 domainers will be at the cabanas and by Monday we will have a full house of 325 attendees. Qualified attendees. Folks looking to make things happen and make deals and that is what always makes T.R.A.F.F.I.C. so special.

To keep up with the action, let everyone know you are coming on our Facebook Page. I love show day!! The 'Fraternity of T.R.A.F.F.I.C.' to convene for the 22nd time since 2004.

View the live auction RIGHT HERE!


Have a GREAT Day!
Safe Travels!

Rick Schwartz


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