Rick and Howard’s Closing Argument of Why to Attend T.R.A.F.F.I.C. 2012

Morning Folks!!

Why go back to T.R.A.F.F.I.C.? The main reason to go
to T.R.A.F.F.I.C. is that when each of you looks back, so many of
your memories and friendships and businesses, started at T.R.A.F.F.I.C..
Your memories may include meeting someone who actually had a part in changing
your life style, your income, your hopes and your dreams. Your memories may
include learning information that was not available anywhere else in an
atmosphere conducive of learning. Your memories may include the fun that
you had at the lavish parties that you were a part of in different locales
around the world. How many people in your life did you meet for the
first time at T.R.A.F.F.I.C.? Now take all those TRAFFIC conferences out
of your life and tell me what life would have looked like? Do I really need to
say any more?

Lastly, the only reason I can even say these
things is because I have lived it first hand. Some of our closest friends in
the world we met at TRAFFIC. Their friendships are priceless. At every show I
have made at least a few interesting new friends. We share a common and nearly
unique bond. 7 BILLION people on the planet and we are a group counted in
HUNDREDS! Pretty incredible and spectacular and the only place you can energize
yourself in this unique industry is with like minded people. We just see things
differently. The show for domainers by domainers and Howard and I have fought
on your behalf time and time again. You can't buy passion like that. The passion we all share and have for what we do because we believe in what we are
doing in spite of the head winds along the way that act as fuel to get to the
next level.

I know more than I am at liberty to say. What I
can tell you is to EXPECT some major disruption in the way we are monetizing
our domain names to be unveiled at TRAFFIC. So besides all the other reasons to
come to TRAFFIC, the #1 reason is to increase your income and not settle for
the levels we are at now.

The mission is not over and we are expanding the
focus of TRAFFIC beyond domaining as businesses learn that traffic is what
fuels the Internet by producing sales and profits. We truly are at the doorstep
of widespread understanding and that will unlock the true potential of our
assets both in income and value. Just remember, even in 2007 you were still
only getting a fraction of what your domains really earned.

That's my final pitch folks. Prices go up on
Friday. We expect a sellout crowd. This really is decision time with
T.R.A.F.F.I.C. just 5 weeks away and limited space. The Industry will be there. Will You? Will
your company? To compete, to progress, to grow your company? To secure your
customers before others do, you have to show up and fight for them. T.R.A.F.F.I.C. is about LIFE
CHANGING OPPORTUNITY. That's what we do and that is why you come.
T.R.A.F.F.I.C. MEANS B.U.S.I.N.E.S.S. and we prove it!

Don't forget to reserve your room at the Ritz-Carlton.

See you in just 5 weeks!!

Rick Schwartz
Howard Neu


6 thoughts on “Rick and Howard’s Closing Argument of Why to Attend T.R.A.F.F.I.C. 2012

  1. KA

    The last 12 months have been a disaster in terms of PPC revenues and serious sales inquiries. The serious domainers have adapted and now moved on to different models or more lucrative industries altogether. There’s still allot of business in the industry, however these are certainly changing times. In all likelihood what worked then won’t work now, or tomorrow.

  2. Rick Schwartz

    I agree with that and those industries are now targeting us and that is why I believe we are about to see a significant shift in how we all make our income. I know I personally now make less than 50% of my revenue with PPC and only see that shrinking with what is coming. New partners with new ideas who have been paying too much for lower quality traffic. That is why domain traffic is such a good match.

  3. Joao

    I still can’t afford to go there, which means that i really can’t afford NOT to go there, but i guess that is why they say life is a bitch eheh..
    I hope that some media cover is made by Domain Sherpa or another one alike?
    Anyway, wish you all a great convention.

  4. Jeff

    Hope your wrong KA, I am going all inn on direct navigation dot com domains, names with a meaning and that ppc income play.
    I also think ppc will always be around and it could change into a lead generation side of things.
    Domains are going up in value. I just wish I had more ppc income and right now I’m in a 10 day drought on domain sales. Kinda frustrated. Just makes me love domaining more then ever and no one can fuck with my own successes. Ups and downs. But whatever happens with the ppc game, I will always have that direct navigation and do url forwarding. Affilate programs.
    Just my 2 cents

  5. steve

    I think Domain Sherpa would have to get permission from Rick or TRAFFIC before setting up a camera there. But that would be cool.

  6. Michael Cyger

    I will definitely be there, as will DomainSherpa’s producer, Wayne Nelson.
    We won’t be taping any of the sessions, but we will be networking, conducting at least one interview at the hotel (not during the conference), and looking for great stories, strategies and tactics to share with the DomainSherpa audience in the future.
    Business is done through relationships. The quickest way to build relationships is through personal interaction, like sharing a meal or drink, comparing”notes” confidentially, and discussing deals. But attending is only half the equation to success; you need to make sure you network properly. So I’ll personally make introductions to anyone you want to meet at the event — if you can figure out how to pay for and get to the event. That’s my promise to you. Just sign up and then email me at michael /a/t/ domainsherpa dot com.
    Looking forward to seeing you in Florida!


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