"That warning wasn’t so much a slam on Twitter, which Williams helped create, as it was an observation about human nature. People will be people. The internet wants to give them exactly what they’re looking for. And people who understand how to channel that tendency will be disproportionately powerful."
In this article Williams talks about "Desire", "Human Nature " and "20 years". He talks about farming as I did just this week!
“The internet is not what I thought it was 20 years ago,” Williams said. “It’s not a utopian world. It’s essentially like a lot of other major technological revolutions that have taken place in the history of the world.” He compares it to, well, agriculture. “[Agriculture] made life better. It not only got people fed, it freed them up to do many more things — to create art and invent things.”
Finally, he uses the word "Desire" 4 different times. Talks about "Need" and "Want"